3 Points To Branding You Inc. to Generate More Leads and Sponsor More Reps

We all know we have seen those pages whether it’s on Facebook, Instagram, or any other social media outlet. It’s the ones that are loaded with XYZ Company and their social media outlets look like an advertisement for their company and very little about the person. Today, I am going to discuss how Branding You Inc. will drive more traffic, generate more leads, and more sign-ups for your business.

In today’s competitive world we have to be able to set ourselves apart from others in our market and provide value to our viewers.  With the surge in social media you are your own brand manager, you decide how you want to be known and how you are found! With over one million names searched in Google every single day, you have already been searched but, what did they find about you? Is your brand worth doing business with? Will a person want to look farther and see the value you provide?

Here are 3 easy steps to help you build your Brand – You Inc.:

1.) Identify Your Goals and become an expert. Take some time and put in good thought to who you are, what you are passionate about, and what makes your brand you. You have to Invest in yourself; invest in your education and trainings to build You Inc. Learn from your training and education and apply those principles to better build You Inc., and finally on this step take what you have invested in and learned and Teach others through your website and blog.

2.) Establish your presence online through building your own website and blog. First, in building your presence is to determine your domain name and brand. I would highly suggest you go with your name(ex. ZLoescher.com or ZachLoescher.com) or work with your name (ex ScopeWithZach.com). This will give your viewers a clear picture that it is your site they are looking at and not a sales pitch link. When you go to get your social media custom domains keep them consistent with your domain name, so viewers will relate your social media sites to you and your website/blog. I would not incorporate your product or service into your domain as you will narrow your market reach to only those looking for that specific niche you named.

3.) Use the 3 C’s clarity, consistency, and constancy. Make sure you are clear in who you are and what you are not and do not sugar coat your expertise. With the many social media platforms make sure to have a clear and consistent brand message and image across all platforms. Do not mix and match your brand and message. You want your brand to have a consistent over the board image that carries throughout all your platforms.

I hope this gave you 3 points to help you in branding You Inc. and to build your business to new levels. Please feel free to comment below and drop me a message with any questions.

PS Want to learn more about being a successful entrepreneur and ready to break FREE? Click Work With Zach and I will personally respond and talk with you!

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